I also enjoyed having a few drinks at night with friends and family every now and again.
I loved beer and wine, but they didn’t love me back and even a drink or two would affect my workout the next morning.
I started mixing flavored carbonated water, vodka and either an electrolyte or BCAA mix to make it interesting. I named my concoctions, “BradFreshies” (my name is Brad, if you didn’t gather that, and the drinks are vibrant and fresh). It started off as a joke, but the name stuck. The BradFreshie made an appearance at most friendly gatherings I attended and I realized I felt a lot better the next day after having two BradFreshies compared to when I’d had two beers.
Today we have KRUSHWELL, the game-changer in the world of drinks, where fitness meets flavor, and every sip supports a healthier future.
Today we donate a portion of sales directly to local gyms to support them in taking care of our communities. As KRUSHWELL grows, we will set up a separate non-profit fund to take a portion of KRUSHWELL’s sales within the $1.7T global alcoholic beverages market and dedicate it to advance human health through exercise and community support.